If you are in business, you need an email-marketing strategy.
Unfortunately many local business spend more time on social media and avoid their e-mail marketing.
Email marketing helps you:
Build an audience which is engaged specifically with your business
Nurture your engaged or potential customer
With sales - research shows is nearly 40% more effective than Facebook/ Instagram as getting new sales
Doesn’t need to be hard!
The two biggest hurdles I hear from small business owners when it comes to getting started on email marketing is this:
“I don’t have anything to say!”
Yes you do! You have WAY more to say than you realize and WE WANT to hear about it. All that behind the scenes stuff which fels like boring admin work? We love to see it, to be part of your journey & hear about your story! On top of that, you have a unique brand story: you mission, your “why” you are in this business, how you want to change your customer or clients lives. You have unique values and history which no one else can rewrite!
“No ones reads emails- what’s the point, I don’t want to add to their junk!”
Research says otherswise! Email marketing remains one of the most effective and profitable ways to engage audiences and drive sales. With strong ROI, personalization, automation, and unmatched reach, it's a powerhouse channel. Also..
People read email – 61% check a few times a day and 18% check every hour. If you send something useful, you’re keeping your business topof mind and nurtuting them for when they’re ready to purchase or engage!
“I don’t have the time”
As a business owner, you’re being pulled in hundreds of directions, and it’s hard to know what to prioritise and when. When you work with me, we start with your strategy. That way, every piece of your marketing is built on solid foundations that are unique to your business.
When it comes to email marketing, I help you create a plan that makes sense for YOU and your customers. No cookie-cutter templates, no “send it because you should” approach — just emails that connect, build trust, and get results.
Email marketing doesn’t have to feel like a burden or take up unnecessary space in your brain. With a clear strategy in place and simple systems set up, it becomes part of your regular work rhythm — whether that’s you sending it yourself, delegating to a team member, or outsourcing to a trusted professional.
Your list is one of your most valuable business assets. You own it (unlike social media followers), it works for you 24/7, and it can become one of your most profitable marketing tools.
Are you ready to start building your email list - or finally get consistent with the one you have?