Ready to build a brand?
You can have the most amazing product and service -but if your branding doesn’t match , you won’t ever get the attention, trust or growth you deserve.
Your brand should be the heart beat of your business. It’s HOW you do business, it and how you make your customers FEEL. It should come to life in every single marketing touchpoint.
When you work with me on your branding - there are 3 stages:
1 - The audit and strategy
We audit your current brand and marketing- how it is being used, how effective it is and the impact it is having. Then we do a strategy workshop and create your brand story. This creates the strategic foundations for all your marketing moving forward.
2 - The visual branding and messaging
Then we pull in a creative brand designer and copywriter to work on the visuals and messaging. This can include: the logo, visual identity, colour palette etc. It also includes the messaging which is how you say things. This provides clarity and a look and feel to help you stand out in the market.
3 - The rollout.
Then we roll this out into every single touchpoint your brand is seen. Website, socials, stationary, emails etc. We make sure your brand is cohesive across everything you do AND that you are optimizing all of your opportunities.
As your marketing consultant, I am there to make sure your strategy is unique, true to your story and goals AND the facilitation of the branding & marketing is smooth!
Brand Strategy Packages start from $10,000+hst*
*All Brand package includes: Audit, brand strategy workshop (includes research), Core messaging (from a professional copywriter), Brand design (logo, colour palette, elements etc), social media templates.
If you already have an established brand or are looking for support for a stand alone project (campaign planning, email marketing set up etc) - book a call and let’s see how I can help.
Monica’s a pro who’s completely focused on what marketing is supposed to achieve - helping you get the right message in front of the right people.
High Gurin, Award winning Creative Director
I had the pleasure of working with Monica on website copy and content marketing for one of her clients, and she was an incredible partner throughout the process. As the lead contact, she knows her clients inside and out and has a talent for providing the exact details needed to make the work not only accurate but true to their voice and vision.
She has a sharp eye for detail, communicates quickly, and isn’t afraid to push back if something doesn’t feel right — which always leads to better results. The outcome for our shared client was copy and content that reflected their personality perfectly, quirks and humour included
Leanna Mitton, CopywriterMonica Hoffman doesn’t throw around buzzwords or try to do a creative’s job. She puts in the work it takes to truly understand your business, your market, your competition, and your goals, and she’s able to synthesize that information into briefing documents creatives are inspired by. (Which is hard to do!) Monica makes every moment (and every bit of budget) more useful, because she’s a pro who’s completely focused on what marketing is supposed to achieve - helping you get the right message in front of the right people.
Hugh Gurin, Creative Director